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A
Credit card for Team New Zealand
(08/09/01)
(source
: Delphi
Forum)
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A note (by Cheryl) from NZ
Herald 9.08.01
American Express and Team New Zealand yesterday launched
a co-branded credit card, giving the local America’s Cup
defence an undisclosed percentage of all purchases made
using it.
Points amassed on the card can be redeemed for Team NZ merchandise.
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One-boat
campaign for Team NZ ?
(06/16/01)
(source
: nbr.co.nz)
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Team New Zealand might by
stuck with a one-boat campaign unless it boosts sponsorship
levels. The warning from chief executive Ross Blackman (pictured)
comes despite the involvement of German software giant SAP,
which has come in as the fifth member of the family of five
after TVNZ stepped aside.
Mr Blackman said that there was a substantial hole in the
America's Cup defence budget and if it was not plugged Team
New Zealand would be forced to sail a one-boat campaign.
"We've still got a major [headache] but we're definitely
over halfway, getting close to 65% [of the budget target].
"[We need] a combination of event sponsors ... and additional
funding to come out of suppliers' contracts," Mr Blackman
said. "We're looking for [product] and cash contributions."
He said that if funding was sorted within the next seven
months, "we will be in good shape. "We will make decisions
next year whether we can afford to build two boats or not,"
he said. "Two boats are preferable, you need two boats to
win."
That decision would be made by February or March next year
and if there was still "a substantial hole in our budget
we will have one boat," Mr Blackman said. "We'll still be
there and we'll still be strong. "Our plan is to do it properly.
We're really pleased at the progress but it will probably
take until the end of this year [to reach budget funding
levels].
Mr Blackman would not reveal figures but said the cost of
defending the cup was 50% more than last time. He attributed
much of the increase to the big players such as Oracle that
are now involved in the America's Cup, forcing other syndicates
to compete, and the massive pay rises to stop Team New Zealand
sailors being lured away by overseas challengers.
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German
giant new cup family member
(05/12/01)
(source
: NZ
Herald.com)
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Team New Zealand have signed
German software giant SAP to the "family of five" sponsorship
spot left vacant by Television New Zealand. The multimillion-dollar
package gives SAP exclusive naming rights on the Team New
Zealand spinnakers as well as sharing sponsorship signs
with Telecom, Toyota, Lotto and Steinlager on the hulls
and mainsails of the black boats.
The deal is a big boost for the New Zealand campaign to
retain the America's Cup in 2003.
ASAP co-chairman Hasso Plattner told the Herald last month
that talks with Team New Zealand about a major sponsorship
deal had broken down, but it was still interested in a minor
sponsorship role. But Team New Zealand chief executive Ross
Blackman said Mr Plattner's comments were made in the context
of market rumours that SAP was looking at a sponsorship
figure that exceeded the syndicate's whole campaign budget.
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SAP
is just a minor sponsor for TNZ
(04/25/01)
(source
: NZ
Herald)
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Team New Zealand have missed
out on a sponsorship deal with the German computer giant
SAP, leaving a multimillion-dollar cash gap for the next
America's Cup defence.
SAP, the world's third-largest software company, had been
in talks with TNZ about stepping into the prime "family
of five" sponsorship spot left vacant by Television New
Zealand. But SAP co-chairman Hasso Plattner told that talks
with TNZ about a major sponsorship deal had broken down.
Discussions had since resumed, Plattner said, but SAP was
interested only in signing up for a minor sponsorship role.
Although Mr Plattner is an enthusiastic sailor his yacht
Morning Glory won the 1998 Sydney-to-Hobart race he said
a deal with Team NZ would be based purely on potential brand
exposure for SAP.
Sponsorship requirements to pay for the 2003 campaign are
tipped to be as high as $85 million - up about 80 per cent
- leaving a question mark over who will pick up the slack.
TVNZ announced this month that it would retain broadcasting
rights for the 2003 campaign, but was pulling its One logo
from the sails and side of the black boat challenge "because
Team NZ requires a considerably higher level of sponsorship
than in previous campaigns."
Rick Ellis, the state-owned broadcaster's chief executive,
said the move would help Team NZ's defence by opening the
door to additional sponsorship. Team NZ have never detailed
their sponsorship figures, but TVNZ, Telecom, Steinlager,
Lotto and Toyota are believed to have contributed about
$5 million each to Team NZ's last campaign. Team NZ chief
executive Ross Blackman said that talk of a deal with SAP
was speculation.
Last May, the Government negotiated a $5.6 million deal
with TNZ after key figures Brad Butterworth and Russell
Coutts defected to a Swiss syndicate. Sport Minister Trevor
Mallard said the extra cash was intended to stem the flow
of Team NZ members to foreign challengers.
Last night, Mr Mallard would not comment on whether the
Government might step in again to bail out Team NZ if a
new sponsor could not be found. "I am in relatively frequent
contact with Team NZ, but it is inappropriate for me to
comment on the state of play of any of their individual
negotiations."
A Team NZ spokesman said that sponsorship negotiations were
continuing and an announcement on a new family-of-five sponsor
would be made once a deal was struck. |
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TVNZ
drops AC sponsorship
(04/13/01)
(source
: NZ
Herald.com)
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Television New Zealand, a sponsor
of Team New Zealand since 90, says it will not be sponsoring
Team New Zealand in the 2003 America's Cup.
Although the TV network is leaving the "family of five"
sponsors, it will retain broadcasting rights to the regatta.
TVNZ chief executive Rick Ellis said Team NZ has increased
sponsorship fees considerably, and his company's withdrawal
would enable the America's Cup defenders to seek additional
funding. "New Zealanders are well aware of TV One's role
in bringing the America's Cup into their homes," Elllis
said. "We don't need to take valuable signage space to get
that message across, but we have retained all the commercial
benefits of our association with Team New Zealand." .
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SAP backing for
Team NZ in wind (04/11/01)
(source
: NZ
Herald)
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Team New Zealand is set to
benefit from an off-the-water battle between software industry
giants Oracle and SAP. Word from the waterfront is that
Germany's SAP, the world's third-largest software company
with revenues last year of 6.27 billion euros ($13.8 billion),
will sign a multimillion-dollar deal to sponsor the New
Zealand defence of the America's Cup. .
That means if Larry Ellison's Oracle challenge reaches the
finals, it will find the name of his biggest rival on the
side of the black boat. Mr Ellison, a keen yachtsman, took
part in the Sydney-Hobart race in 1999. But he was not able
to match the achievement of SAP co-chairman Hasso Plattner,
who won the race the previous year in record time in his
yacht Morning Glory. SAP also sponsored the handicap winner
of the last Sydney-Hobart, SAPAusmaid, and Mr Plattner has
been involved in most of the big-boat overseas series around
the world. "
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